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3 Ways To Find a Franchise That Fits You


April 25, 2021

Franchising doesn’t just happen—at least, most of the time. Many entrepreneurs who become franchise owners spend months researching and ensuring they are mentally and financially prepared to take on this rewarding venture. However, narrowing down the brand you want to take this journey with requires some introspection and a bit of information mining.

And America’s Swimming Pool Company is happy to help you along the way.

1. Focus on What You’re Passionate About

By a certain point in your life, you’ve probably figured out what delights and excites you, culminating in a passion you would do whether you were being paid or not. For many, a passion isn’t necessarily an activity. It can be an intangible trait, such as helping others or positively impacting your community. This kind of passion can be the motivator and a good indicator of the type of franchisor that would be the best fit for you.

Many of our franchise owners are passionate about serving their communities and working with people, and they’re incredibly skilled at both. We want enthusiastic entrepreneurs who find purpose in supporting others in their community, so we can continue to deliver affordable services residents will use repeatedly.

2. Become a Knowledgeable Prospect

It’s not just about what you see in the franchise company you’re going to join. It’s also about what they see in you. Just like any successful partnership, it’s a two-way street that both must nurture. Hence, presenting yourself as a valuable asset from the start will give you a leg up. When making any significant decision, it’s best to be armed with knowledge so you know exactly what you’re getting into.

According to Dr. Ben Litalien, professor of the Franchise Management Certification Program at Georgetown University, taking deliberate steps to become an educated prospect will:

  • Boost your confidence
  • Increase the odds of avoiding long-term mistakes
  • Enhance your attractiveness to a high-quality franchisor

At ASP, we look for prospective franchise owners to know our business, not necessarily to have any experience in pool and spa services (though that’s a bit helpful). We find that business-savvy individuals make the best franchise owners because they understand the focus, leadership, and commitment it takes to succeed in this industry.

3. Invest in a Long-Term Commitment with a Brand

Choosing a franchisor is no easy feat most times, which is why you have to do your due diligence. It’s vital to get to know the people behind the brand, including the executive teams and other key staff that will directly impact your business. Connecting with the person training you will help you understand their experiences with the franchising brand, as well.

During conversations with this person:

  • Consider your role and how you will fit into the franchisee network.
  • Ask to spend time with other successful franchise owners.
  • Make a point to find out about supply chain partners you will also be relying on for your business.

You’re going to encounter several important contacts, even before you sign on the dotted line, so it’s crucial to make those connections early to get started on the right foot. Our training process at ASP is comprehensive and meant to get you plugged in from the get-go. We want you to succeed long-term, so we set up sessions with franchise owners who have taken the tools and techniques we’ve provided and utilized them to set a standard of success and growth.

A Rewarding Swimming Pool Franchise Opportunity

After you’ve contemplated, examined, and narrowed down your search, it’s time to make the leap and join ASP’s franchise network! We’ve already paved a path toward success; all you need to do is absorb all the information you can during your training and make the most of the opportunity.

If you’re ready to join a steadily growing franchise network and impact your community, call us at (800) 734-7886.

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