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Franchise Times Names America’s Swimming Pool Co. Winner Of 2021 Zor Award

America’s Swimming Pool Company has been named the winner of Franchise Times’ 2021 Zor Award in the category of Outside Pride.

Designed to cut through the sales jargon and marketing speak, the Zor Awards, now in its fifth year, provides a top pick and three runners-up in each of 10 categories. We focus on return on investment in this project, which means profitability for the operator rather than top-line sales. The Zor Awards are chosen based off the following criteria:

  • Popular & Attractive Industry Categories
  • Owner Profitability
  • Your Votes & Overall Enthusiasm For The Brand
  • Honest Insight From Top-Performing Owners
  • Franchisor-Franchisee Relationships

America’s Swimming Pool Co. was named the winner of the Outside Pride category because of the relatively low investment and the growing pool service industry.

Read more about the honor, including interviews with franchisees John Baldschun (Owner of ASP Chattanooga) and Scott & Kristen Thomason (Owners of ASP Sugar Land).


Pool with a fountain

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